GUIDELINES FOR WRITING A CASE STUDY ANALYSIS
A case study analysis requires you to investigate a business problem, examine the alternative solutions, and propose
the most effective solution using supporting evidence. Please limit case study analysis to 3 pages maximum.
Preparing the Case
Before you write, here are guidelines to help you prepare and understand the case study:
Read and examine the case thoroughly
Take notes and highlight relevant facts
Note key problems.
Focus your analysis
Identify 2-4 problems
Why do the problems exist?
How do these problems impact the organization?
Who is responsible for them?
Uncover possible solutions
Use course readings, discussions, research, & your personal experience.
Select the best solution
Consider supporting evidence, pros & cons, and how realistic your solution is
Writing the Case
Once you have gathered the necessary information, a draft of your analysis should include these sections:
Identify the key problems and issues
Formulate and include a thesis statement, summarizing the outcome of your analysis in 1-2
of background information, relevant facts, and the most important issues
Outline possible alternatives (not necessarily all of them)
Explain why alternatives were rejected
Provide one specific and realistic solution & explain why this is the solution you chose
Support this solution with solid evidence
Include concepts from class (text readings, discussions, lectures), outside research, & personal
Determine and discuss specific strategies for accomplishing the proposed solution.
If applicable, recommend further action to resolve some of the issues
What do you recommend be done and who should be responsible for doing it?
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