1)How can IT improve the customer experience. Use your own experience as good or bad examples.
2)Countermeasure can be defined as actions taken to counteract a danger or threat. Fennelly (2017) tells us that external and internal countermeasures can be conceptualized around the following five “Ds:”
Select and discuss one of the “Ds.” Also provide an example of your selected countermeasure in a real-world scenario.
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