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​Wk 4 – Business Admin. Capstone Discussion 2

Wk 4 – Business Admin. Capstone Discussion 2

“Apple, Inc: Keeping the “I” in Innovation”

  • From the second e-Activity and the case study, determine how market commonality and resource similarity impact Apple’s competitive standing in terms of its main rivals. Provide specific examples to support your response.
    • Use the Internet to research Apple’s strategy for competing against other technology companies.
  • Determine what additional steps Apple’s competitors are likely to take and how Apple will most likely respond. Explain your rationale.

***This is a discussion, NOT a paper. Need 2 strong paragraphs and references.***


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